Take this week, for example. Some of the nice folks from Ford invited one of my co-workers and me to spend some quality time behind the wheel of the 2012 Boss 302 Mustang in the Detroit, Mich., area.
We were lucky enough to have dinner with some of the engineers and marketing people behind the Boss 302, along with some of my colleagues from other guidebooks and publications. These latter folks are actually pretty influential, as they publish automotive reviews that are seen by huge numbers of people, and they play a key part in setting used and residual values on virtually every vehicle sold. I'm not going to get into specifics, but you've heard of the publications they work for.
